German Ice Hockey League Club, Augsburger Panther, have confirmed a long-term extension to their existing partnership with Ticketmaster Germany.
In addition to providing ticketing support for all Panther home games, Ticketmaster will provide the club with a package of marketing support via Ticketmaster.de. With this partnership, Ticketmaster further strengthens its market position in professional sport in Germany, having enjoyed significant ongoing success in the industry in a number of years.
Commenting on the partnership extension, Klaus Zemke, Managing Director of Ticketmaster GmbH; “We are pleased to further develop our existing partnership with the Panthers. Digital ticketing, marketing and fan engagement are a priority for us and our close relationship with the leadership and ticketing teams at the club enable us to further develop new initiatives and grow the business together. Congratulations to the club on a fantastic season and we wish them good luck for the new season ahead.”
Lothar Sigl, Shareholder of the Panthers, adds “Since 2014, Ticketmaster and Panther have worked well together and we are delighted that we have now been able to agree on an early, long-term extension of the partnership. Thanks to the support of a strong and competent partner like Ticketmaster, we have been able to make considerable progress in ticketing and we look forward to the future ahead.”