We have seen great success throughout the year with our seasonal offer campaigns and this one is set to be 2016’s biggest to date. Don’t just take our word for it either, here are results of some of this year’s offers campaigns.
Black Friday 2015
27 November – 4 December 2015
- 8,541 tickets sold
- Total value: £173,563
- 1,121 tickets sold via Black Friday e-shot
- 30,782 splash page views
- Top-selling event: 1,941 tickets
- Campaign duration – 7 days
Leap Day 2016
29 February 2016
- 1,562 tickets sold
- Total value: £43,586
- Run by 2 territories globally
- 20,189 splash page views
- Top-selling event: 804 tickets
- Campaign duration – 24 hours
Friday 13 Sale
13 May 2016
- 12,126 tickets sold
- Total value: £478,025
- Total marketing support from Ticketmaster: £5K
- 96,434 splash page views
- Top-selling event: 9109 tickets
- Coverage in 5 major newspapers
24 June 24 Hours
24 June 2016
- 4,356 tickets sold
- Total value: £133,344
- Campaign duration – 24 hours
- 47,959 splash page views
- Top-selling event: 1,900 tickets
- Twitter and Facebook takeovers
With enormous marketing coverage across the site, get involved with this year’s Black Friday by contacting [email protected] for more information.
